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Music Authority Family Newsletter for January 7, 2020

1/8/2020

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Music Authority Family Newsletter - January 6,2020
Onward
2019 is a wrap.  As I sat with my feet up on New Year's Eve, listening to the fireworks outside, I felt satisfied with the year.  We had our ups - podcasts, awards, honors, and smiling faces.  We had a few tears - illness, goodbyes, and a final farewell to Music Authority's Rise.  But, as a whole, 2019 was good to the Music Authority Family.

So, now what? 

We come back to work and make 2020 even better.

We're starting out strong with a new Point of Sale system.  (Although if you've seen the mess in my office, you will also know the data entry is slow going.  Please be patient with us until we get the entire store up and running.)  

We've done a bit of redecorating and will be clearancing out things that just don't work for us any more.

You'll also see some new types of products arriving over the next few months.  Music is, after all, a lifestyle - not just a hobby.

We're also looking at ways to continue to make each student feel special.  There are so many of you now (623 as of this morning), it would be easy for us to leave you as a number on a spreadsheet. We want to be better than that.  Please don't be irritated when we call to check in.  It's our way of making sure we know how your lessons are going and letting you know that we care.  

What can we do to make your experience at Music Authority better?  I know bigger doesn't equal better.  Just because we have over 600 students doesn't mean we should treat you like a megastore that doesn't care.  Having that big of a staff and student base allow us to offer you more options.  It allows you to pick the teacher that works for you - not just the teacher who happens to be available.

I love feedback.  If you have a suggestion, or a question about something, please reach out.   I might not respond immediately, but I will always respond.  How can we make your experience special.  Your education better.  Your musical dreams more attainable.  Let me know.

I can't take credit for the title of this article.  My favorite business book is about Starbucks and it's called Onward.  Does anyone remember when Starbucks was in danger of closing many years ago?  Remember when they whole corporation closed for an afternoon to re-learn how to pour drinks?  The CEO, a returned from retirement CEO named Howard Schultz, penned the term. 

What it means to me is to always focus forward.  Focus on the road we're on, not on where we've been.  As Music Authority embraces a new year, we're moving forward.  While we're grateful for our past, and remember those who have traveled this road with us, we know we're travelling down a road no one has ever been down before.  Keep our eyes on the road and our focus on the horizon.

Thank you for being on this journey with us.  

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
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Top 100 Dealer - 5 Years in a Row


Music Authority was recognized in June as one of the Top 100 Music Retail Shops internationally at the NAMM Show.  2019 was our fifth year in a row as part of this class of outstanding music stores - Music Authority was one of only two locally owned stores in Georgia to receive the honor.

Music Authority's Eclipse's Appearance on "Georgia Songbirds"


This fall, Eclipse had the opportunity to participate in the podcast, Georgia Songbirds.  
Click Here to Listen!
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

More Smiling Faces Than Ever Before

Music Authority set a number of new records this year - total number of students, number of campers at camp, we added a 5th week of summer camp, number of students in Rock Ensembles, number of recitals and concerts, just to mention a few.  We have you to thank!  Without you, the dedicated parents and musicians who come each week, we couldn't do what we do.  Thank you for making 2019 legendary!
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2019 saw the official end to Music Authority's original showcase band, Rise.  In a moving tribute, former Rise members Jake Lanni, Brayden Sudduth, and Savannah Hughes played the band out as Music Authority's newest band, Beyond took the stage for the first time.
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for December 17, 2019

12/18/2019

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Music Authority Family Newsletter - December 17, 2019
How To Give Your Student the Best Chance at Success
Christmas morning.  There's a minefield of wrapping paper in your living room.  You're quietly sipping your coffee while the kids play with their new toys.  The dog is munching away at a bone from Santa.  All is well with the world.

All is well until, only a week later, the new guitar/bass/ukulele is sitting unused in the corner of the room and you wonder what Santa was thinking when they picked that gift.

Don't fear, all is not lost!

Success on an instrument boils down to two basic things.  The first, does the instrument play properly, is easy to look at and fix.

Was the instrument purchased from a store where someone took it out of the box, made sure everything was working, and set it up properly for you?  If not, don't worry.  It can still be made to play well.

Instruments are made from wood.  Wood warps and moves with heat, cold, humidity, and dryness.  Most instruments are shipped from overseas, sit in a warehouse, and then are sold online or through big box stores like Target or Guitar Center.  They never see human hands between leaving the port in Asia and landing in your living room on Christmas morning.  

Adjustment is knocked out of whack, tuning keys get loose, or strings fall out of tune.

Bring it by our repair shop and we can take care of all of that for you.  When you get the guitar back, it will be easier to play - and your young rock star will be more likely to stick with their dreamed future on the road recording hits.

The second thing you can do?  Music lessons.  Students who are guided by a teacher are more likely to stick with lessons for the long run.  Make them commit to at least 90 days.  Three months gets them past the hardest part (my fingers hurt) and get them to a point where they're playing something that sounds good.

2020 is looking like a great year; the year your child succeeds at music.  Let us know what we can do to help your year musically excellent!

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
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Summer Camp: Early Registration Ending Soon


Have you signed up for summer camp yet?  Register by December 31 to take advantage of the early registration discount!

Gifts for Mom


Does your mom bring you to lessons each week?  Honor her love of music with a Strung bracelet - each piece of jewelry is made from guitar strings and hold charms that represent songs.  Check them out today at Music Authority!
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

New Year's Eve for Teens

Give your teen the experience of 2019 - ring out the year right.  Concessions, glow sticks, live music, games, and fun!  Security on hand to keep your kids safe.  

December 31, 2019
6-10pm
Tickets $15 advance purchase; $20 at the door

The Backroom at Music Authority
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The Backroom hosted it's final Acoustic Night of the year on December 13, 2019.  A fabulous group of artists shared their skills, some holiday (and some contemporary) music, and helped collect items for the Forsyth County Animal Shelter.  We finished off the night with a sing along of "Silent Night."
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for December 10, 2019

12/10/2019

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Music Authority Family Newsletter - December 10, 2019
Afghanistan, Kuwait, At Sea
My favorite service project of the year is the Any Soldier project.  Each year, the Music Authority Roadies collect items to send to American military stationed over seas.  

These packages, sent to "Any Soldier," are filled with items from home that are often hard to come by overseas.  Beef jerky, card games, magazine, water packets, hygiene items, and other creature comforts that help make the holidays a little more bright for men and women far from home.

We are able to connect to American military units through a program called, Any Soldier.  From there, men and women volunteer to be the mail contact for people who want to send care packages to unknown units.  The contact soldier posts the needs of their unit. Things like: personal hygiene items needed or we do our own laundry, soap packets are welcome.

More often than not, posts say, anything helps to keep up morale.

We sent boxes to more than ten units this year representing over 1000 soldiers.  That means sometime in the next few weeks, ten units will get a little bit of home from the Music Authority Family.  We include a letter explaining who we are and how to reach us.  Sometimes, we get an email or letter back.  Usually, we don.  But that's okay.  We know the packages make it to where they're going.

This year, two sets of boxes when to navy boats at sea.

Thank you to everyone who helped by donating money, time, or items for our boxes.  If you missed out, your family can go to www.anysoldier.com and send your own box.  All boxes are appreciated.

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
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The Adventures of Sparkles and Elfish!


Have you noticed Sparkles and Elfish around Music Authority?  Sparkles is back this year with a friend.  They're keeping an eye on the Music Authority Family and reporting back to Santa!

Dean Guitars


Dean Guitars and basses are making more of a splash at Music Authority.  From the Dean Edge 09 (pictured here), a bass that sits at a price point comfortable to beginners, to the Dean Flying V signatures models we now carry, there's something in the Dean line up for everyone.

Check out Dean Guitars and Basses today at Music Authority!
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Rock Ensemble Update:

Music Authority's Spring Rock Ensemble has been filling quickly!  The following spots are still available:
Fearless (Sunday) - FULL
Unveiled (Monday) - Vocals (2), Bass, Keys
Revolution (Tuesday) - FULL
Tribute (Wednesday) - Vocals, Bass
Transcend (Thursday) - Guitar (2), Keys

See the front desk to register!
Not in Lessons at Music Authority? Sign Up Here!
It's another Monster Mash flashback!  Ghost Riders in the Sky featuring Kennedy Cathcart, Matthew Brayley, Codie Oppegard, Thomas Visoso, and Jackson DaSilva.
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for December 3, 2019

12/4/2019

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Music Authority Family Newsletter - December 3, 2019
Catching Up with Christian Strandquist
Music Authority alumni Christian Strandquist stopped by over Thanksgiving weekend to say hi and catch up.  I took the opportunity to ask him about school, his experience at Belmont, and the most important thing he learned while at Music Authority.

Christian, in his second year at Belmont in Nashville, Tennessee, is studying Music Business with a Production Emphasis.  Looking back, he says he wishes he wold have been more relaxed his Freshman year.  He missed out on a lot because he was so focused on "not failing out" that he didn't do a lot of social things that first semester.

Now that he's more settled and comfortable in his classes, he finding a balance between school work and social activities.  "Networking is so important," Christian says.  "You can meet anyone at Belmont."

He admits it's difficult at first to walk up to a stranger and introduce yourself.  Once you realize everyone else is there for the same reason, it gets easier.  "Don't think you're above anyone," he says.  You never know where a new connection might take you.  "A good network makes the difference in success."

When asked what his goal is for the future, Christian says he wants to have a solid network that will open up options for jobs.  Rather than focus on one professional goal - say working at a publishing firm - he wants to make sure he knows people doing a lot of different jobs because you never know where you might end up.

Finally, I asked Christian what the most important thing he learned at Music Authority was.  He said, "It's something Andrew used to say, be a yes man."

Whenever possible, Christian says yes to everyone.  Saying yes to help his publishing professor carry books to his car earned him a mentor and a pass to the NAMM Show in Nashville.  Saying yes to another student, who happened to be and older student who returned to college after spending time on the road, gave Christian the opportunity to observe that student working on his next album in the recording studio.

We're always happy to catch up with students when they're back in town from college.  It sounds like Christian is making strides toward an incredible professional career.  We can't wait to see what he accomplishes next!

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
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Christmas Acoustic Night


Join us for a night of holiday tunes by local artists.  Friday, December 13, 7pm.  Tickets $10 and bring an item to donate to The Forsyth County Animal Shelter.  Not available to come?  You can still donate much needed items to the shelter by leaving them in the box at Music Authority.

Free Taylor GS Mini's???


We're clearing out older "X-Brace" models of Taylor guitars - and including a free GS Mini with your purchase!  Buy an American model guitar and get a second Taylor free!

Stop by Music Authority to see available models and give them a try!

X-Brace models in stock: 516ce, 522e 12-fret, 618e, 710e, K24

Free GS Minis while supplies last.
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Spring Rock Ensemble Registration Open!

Music Authority's Spring Rock Ensemble opened for registration on December 2 with parents lining up more than an hour early to get their spot.  If your child is interested in being involved in Spring Rock Ensemble, Music Authority's Rock Band Program, don't wait to sign up!

Drum spots are already closed.

See the front desk to register!
Not in Lessons at Music Authority? Sign Up Here!
We closed out Monster Mash with a little fun, a little dancing, and a lot of Steampunk.  Hope to see you at the Spring Show, American Legacy!  Check out the video here!
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for November 26, 2019

11/29/2019

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Music Authority Family Newsletter - November 26, 2019
Gratitude for Music
This week, instead of a normal newsletter.  You're going to hear from Music Authority students and parents.  They're going to tell you why they're grateful for music and what music has done for their lives.  

All of us at Music Authority wish you a happy and restful Thanksgiving.  Thank you for being part of the Music Authority Family!

Happy Thanksgiving!
Melissa A. Loggins
Owner, Music Authority

Savannah Hughes - Guitarist, Eclipse


Why do I appreciate music? Music can be anything you want it be. It molds to a shape of whoever is listening to it, or creating it. It does not fit in a box, and it is always changing. Music can work for anyone and everyone, and that is something to appreciate. If you cannot make it, you can listen to it, and you can take whatever meaning you want from it. 

I also love how music holds memories. Maybe in a moment, you are not listening to the words, but some important moment is happening in your life, you just don't know it yet. Later, when that song comes on, you can't help but think about the last time that song was playing. It evokes a memory, and the feelings around it. It is kind of like a picture in a way, but for me, that song makes me feel the way I did in that passed moment better than looking at a picture could.  
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Ashni Burge - Bassist, Fearless


I am grateful for music being a place that you can escape to.

Alicia Hughes - Music Authority Parent and Roadies Treasurer


I'm so grateful that our lives have crossed all these kids paths!  They are each going on and AMAZING things.  I hope in the end they'll remember their friendships, the music that brought them together, the people around them that inspired them, and their parents that endlessly did all they could to ensure their success in life.
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Jaxon Elmore, Drummer for Unveiled

I am thankful for the opportunity to take lessons at Music Authority. Bret Dorton is my drum instructor and I enjoy learning from him. I am also thankful for the chance to play music for others through the various programs offered, such as the Rock Camps, shows, and ensemble bands.
Not in Lessons at Music Authority? Sign Up Here!
Nikhil Upadhaya, Guitarist for Tribute

Something I am grateful for is the experiences performing live music has given me. It has let me live some of my dreams of playing live with people watching me in the crowds. It also increased my own confidence in being in front of a crowd. Music is also an important part of my life as I have it for when I work; hang out with friends, and even with family. If it wasn't for my introduction to certain music or music in general through my parents, I would not be half the person I am today. I am grateful for how music as positively affected my life and how it has allowed me to live a dream.

Brantley Jenkins, Bassist for Unveiled

In a way, music has given me life. I’ve always loved listening to music since is was a little kid but since I started getting older, music starting meaning more. There is always a song for everything, no matter what there’s a song. Music has given me reason for life, it has given me a passion I didn’t know I had. I’ve been in karate since I was five but didn’t start taking guitar lessons until three years ago. Started and loved it but it wasn’t easy. I almost quit multiple times but each time something kept me from stopping. The sheer power that music holds kept me from quitting and now here I am today. I love performing and playing, truly makes my days, but deep down, the best part is the music itself. Being able to listen to other people’s words and feelings in a way that pierces my very soul is something that nothing can beat.

Evin Roberts, Drummer for Tribute

I´m grateful for music because its something i can have fun with, and create using my imagination. I can just put in an ear bud and escape from everything.

Jackson Warren, Bassist for Eclipse

I grateful for the opportunities I have playing music. I enjoy playing all over the Forsyth and Atlanta area as well as getting to visit some cool places like Summer NAMM and the CMG factory. I am also thankful for the genuine, long lasting friendships I make in the Music Authority Family.
It's a much younger Music Authority Guitar Ensemble to get you into the holiday spirit (featuring a guest appearance from Kylan McNichols.)
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for November 19, 2019

11/25/2019

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Music Authority Family Newsletter - November 19, 2019
Passion for the Race
We teach because we have a passion for making a positive impact in the lives of others.  In teaching, we put our hearts on our sleeves and give our all to the students who pass through our doors.  We stay awake at night, trying to figure out how to get a concept across.  We stay late at work to talk to parents.  We give up our own free time to come to the football game or school musical because our student asked us to.

We don't expect back flips.  Most of the time, we don't expect thanks.  We do this because we want to; because your children matter to us.  We don't do this for the attention, the thanks, or for accolades.

When someone is upset by our absence policy or a decision we make, we miss the students and hope they continue to find growth in other places that are a better fit.  Does it hurt?  Yes.  Not because of the financial loss of a paying student, but because the students truly matter to us.  

I saw a post on Facebook this week reminding me of a conversation I had earlier this year with a parent, encouraging them to let her daughter switch instruments.  (The young musician in question is now thriving on stage, conquering the stage fright that was once so terrifying.)  I remember having the conversation, but I had no idea how long-lasting of an impact it would have on the life of the child.

The parent concluded the post with "#MusicAuthorityFamily is not just about putting the most gifted and self-motivated musicians on stage—it’s also about helping ALL of the kids find a way to express themselves through music."

I'm grateful to this parent for two reminders.  First, that while we don't often get thanks, that what we do matters and is noticed.  We, the teachers at Music Authority, are leaving a lasting and positive impact on the lives of our students.  Students and parents do hear what we say, take it to heart, and remember those words in the time they need to hear them.

Second, thank you for the reminder that every student moves at their own speed.  As a teacher, my job is to identify where your student is and to challenge them.  There is no perfect cookie cutter made for everyone.  Each musician progresses in a different way at a different speed.  What getting better looks like to you isn't the same as it is for someone else.  The important part is the journey and the challenge.

This job isn't easy, but I'm eternally grateful to be gifted the opportunity to do it.  I'm thankful for the students, the parents, and the productions.  I'm grateful for the laughter, the homework assignment interviews, and the tears.  Each day seems to be a race - a race to the next rehearsal, the next concert, the next summer camp.  

Thank you, Music Authority Family, for bringing the passion.  Thank you for the love, the hope, and the cheers.  Thank you for giving all of us the passion to continue the race.

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
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Acoustic Night at Music Authority


Start your Thanksgiving week with a night of music in The Backroom at Music Authority!

Taylorwear Guitar Straps


Now in stock!  Just in time for the holidays, Taylor Guitars straps!  Each design is carefully created to represent a guitar in their collection. 

Do you want to find the perfect gift for the Taylor owner in your life?  Come check out these guitar straps before they're gone!

Available at Music Authority.
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Songwriting Camp

Does your student want to write music?  Join instructor Shawn Jacoby for Songwriting Cap this summer!  He'll guide the campers through writing original music - from concept to fleshing out parts, to arranging for performers.  Then, at a Saturday evening concert, campers will have the opportunity to present their original compositions at a show in The Backroom.

June 22-27, 2020

Register by December 31 for a discount on your final payment.

See the front desk to register!
Not in Lessons at Music Authority? Sign Up Here!
The Music Authority Bands rocked out at Rosati's Pizza on November 16.  We had a great night, hanging out with Music Authority Family, enjoying great food, and listening to music.  This is Music Authority's Fearless.
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for November 12, 2019

11/22/2019

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Music Authority Family Newsletter - November 12, 2019
Is It Really Almost December?
Does anyone else feel like summer camp was just a couple of weeks ago?  We're barely through putting away the Halloween decorations left over from Monster Mash and Christmas music is already playing in the nail salon.  (Seriously, I'm having my nails painted black for the Fall Show and I'm listening to Silver Bells playing through the speakers.)

As time speeds by, it gets easier and easier to make those holiday purchases online while wearing PJ's, during the commercial breaks for Saturday Night Live.  I know, I thumb shop, too.

But do those online shops support your community?  Are they donating stuffed animals to Children's Healthcare for scared local kids who don't understand why they're sick?  How about backpacks and school supplies to CASA so children in foster care have the things they need for the school year?  What about collecting items for the local animal shelter?

Purchasing your gear locally has a lasting impact not just on the business, but on the community.  Locally owned business give back.  They provide jobs, which put more money into the local economy.  They support local charities and are often the first to respond in times of crisis.  

As Black Friday looms, consider shopping locally.  Not just at Music Authority (but we really would appreciate it), but at other local businesses.  Mom and pop stores are labors of love.  The people who own them are passionate about their business and their customers.  Let some of our favorite local businesses show you what makes them special.

Try Dutch Monkey Doughnuts (they make amazing gluten free).  Or Marie's Deli (Marie's niece sings with Perfect Blend).  Talk of the Table (you might see Mitchell Auger singing there on a Thursday).  You won't be disappointed!

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
Click Here to Log In to Your Lessons Account

Pearl Drums


Imagine your drummer waking up (and then waking up the neighborhood) with Pearl Drums this holiday season!

Shop local!  Stop by Music Authority and try a set out today!

Music Authority Students Visit CMG Guitars


Students from the Music Authority Rock Ensemble and Showcase Band program visited the CMG Guitar Factory in Statesboro, Georgia on November 10.  

They also made a stop in Savannah, doing their best after-Halloween Ghost Adventures impression while exploring River Street.

CMG Guitars are American Made in Georgia and available at Music Authority.
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Spring Show Registration Open!

American Legacy: A Celebration of American Music

Friday, March 13, 2020
7:00pm

@Cornerstone Schools

See the front desk to register!
Not in Lessons at Music Authority? Sign Up Here!
It's a much younger Music Authority Guitar Ensemble to get you into the holiday spirit (featuring a guest appearance from Kylan McNichols.)
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for November 5, 2019

11/19/2019

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Music Authority Family Newsletter - November 5, 2019

The Importance of Performance, G&L Tribute Guitars, Layaway Now for Christmas, Music Authority Night at Rosati's, and a 2015 Flashback
The Importance of Watching Others Perform
If you're a performer, you probably remember your first time on stage.  The nerves as you wait in the dark wings, about to step on stage.  The thrill of finding out you got the part.  The exhilaration of applause.

I remember my first part.  It was a Christmas play.  I was five years old and I had one whole sentence.  I'll never forget what it felt like.  I'll also never completely shake the nerves that happen, to this day, right before I walk onto the stage.  

Live performance inspires.  It shares music and story with the audience.  Whether you are on stage or in the audience, you go home humming a new tune or imagining a new story.

If you don't have a student in the performance on Friday, you should still go to the show.  Seeing other performers on stage will inspire your young performer.  It might give them the courage to sign up next time.

If performance isn't in your future, you'll get an evening of entertainment.  We'll take you on a spooky (but not scary) journey of music.  You'll hear songs you probably haven't thought about in a long time and you'll experience the joy on performers faces as they do what they love and overcome fear.

And, perhaps most important, you'll be the most important person of the night.  Performers need an audience.  They need the applause, the laughter, and the cheers.  You, the members of the audience, are what gives life to a show.  We need you!

We hope to see you on Friday.  We hope even more to share the stage with you in the future.  It's going to be a great show!

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
Click Here to Log In to Your Lessons Account

G&L Tribute Guitars


Is your guitar player looking for a step up instrument?  Check out G&L guitars!  Quality made instruments in the mid price range.  Tele and Strat body styles - there's a little something for everyone!

Shop local!  Stop by Music Authority and try one out today!

Layaway Now for Christmas


Do you need somewhere to hide that perfect holiday gift?  If you purchase or layaway gear at Music Authority, you can hide it in our closet until Christmas Eve!

Now's the best time to shop - you'll have the most options, colors, and choices.  

Do your holiday shopping at Music Authority!
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Music Authority Night at Rosati's

Enjoy the music of Unveiled, Fearless, Eclipse, and Tribute along with some of the best pizza in Forsyth County!

Saturday, November 16
6-10pm

Rosati's Pizza in Cumming
Not in Lessons at Music Authority? Sign Up Here!
In honor of this week's "Monster Mash," here's a glance back to 2015 and "The Journey."  Heartbreak Hotel
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for October 29, 2019

11/15/2019

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Music Authority Family Newsletter - October 29, 2019

Shake Off the Cobwebs; Parlor Size Guitars; Bret Dorton, Summer Camp; and Perfect Blend
Shake Off the Cobwebs
I've talked to so many parents who remember the days when they took piano or guitar lessons.  Sometimes, the conversations are about the "old fashioned" piano teacher who took the fun out of playing.  More often, parents are reminiscent of the fun times and lament there not being enough time in life to continue playing.

Why isn't there enough time?

Shake off the cobwebs and drag that old guitar out of the closet.  Spend a few minutes at your child's piano.  Time isn't going to slow down; now is better than later to remember the feel of an instrument in your hands!

Studies show that adults who engage in music making have lower stress and better memories.  Making music engages both sides of the brain.  

A Stanford study shows that making music engages the parts of our brain that are involved in paying attention, making predictions, and updating events in our memory.  Many Alzheimer's studies show that music therapy can have positive impacts on patients.

As adults, we can find a lot of reasons not to take time for ourselves.  Don't forget, you're important, too!  Taking care of yourself now is taking care of your family and your future. 

Are you waiting around Music Authority for thirty minutes for your kids?  How about taking a lesson at the same time?  You might be surprised by how much thirty minutes a week can change your life!

I hope everyone has a Happy Halloween this week!  (My favorite holiday.)  Music Authority will be closing at 6:30 on Thursday.  Be safe, have fun, and don't be too scary!

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
Click Here to Log In to Your Lessons Account

Parlor Size Guitars


What is a parlor size guitar?  It's a guitar with a smaller body - making it easier to play for small hands and musicians with smaller stature.  Women and children, who often find full size dreadnought acoustic guitars uncomfortable to play, will often be more successful with a parlor guitar like this Yamaha CSF1M.

Shop local!  Stop by Music Authority and try one out today!

Teacher Spotlight: Bret Dorton


Bret Dorton, seen here rehearsing with Teacher Band, attended the Atlanta Institute of Music.  His musical tastes run from ABBA to Van Halen and everything in between.  He's been in the studio four times and has two professional albums, Second Glance and Iron Lace, which garnered air play.

Bret is now adding Saturdays to his teaching schedule.  Call Music Authority to book a time with Bret today!
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Summer Camp Registration is Open!

Summer Camp registration for 2020 is open - with a discount!  Early registration (registrations done before December 31) will have an Early Registration discount.  Spots do fill up, so register early!

June 1-5, 2020 - Rock Camp, Jr.
June 8-12, 2020 - Rock Camp, Session 1
June 22-27, 2020 - Songwriter's Camp (almost full)
June 22-26, 2020 - Broadway Camp
July 13-17, 2020 - Rock Camp, Session 2

See the front desk to register!
Not in Lessons at Music Authority? Sign Up Here!
In August, Music Authority launched Perfect Blend, a women's acapella group.  Their debut performance was on October 19, 2020.  You can catch them again at the Fall Show, Monster Mash, on November 8 at Cornerstone School.
Click Here to see what events are coming up at Music Authority
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Music Authority Family Newsletter for October 22, 2019

11/11/2019

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Music Authority Family Newsletter - October 22, 2019

The Any Soldier Project; Effects Pedals make exciting Stocking Stuffers; Yancey Dahlberg; Sleigh Ride
The Any Solider Project
Many of you have heard about the Any Soldier project in the last few weeks.  This initiative, the largest service project the Music Authority Roadies participates in all year, delivers care packages to Georgia based military stationed overseas during the holidays.

In the last few years, Music Authority has shipped over seventy boxes each year  These boxes are filled with snacks, games, and hygiene products that are sometimes hard to come by when stationed in remote areas.

A card, colored by Music Authority students, and a letter from the Roadies are included in each box.

If you know of a friend or family member who is stationed overseas that you'd like the Roadies to send a package to, you can give that contact information to the front desk.

To help out with the project, cash donations (or checks made to the Music Authority Roadies) can be left at the front desk.  This will help with shipping.

A box for item donations is on the sales floor.  The most requested items are: beef jerky, instant coffee, drink packets (the kind you put in water bottles), chap stick, soap and other hygiene products, protein bars.  No chocolate or home made items, please.

Melissa A. Loggins, Owner

#MusicAuthorityFamily
#beyondthemusic
Click Here to Log In to Your Lessons Account

Effects Pedals make exciting Stocking Stuffers


Music Authority offers a selection of effects pedals including Boss, Greer, Wampler, and Earthquarker Devices.  Help your guitar player find the sound he needs this holiday season!

Shop local!  Stop by Music Authority and try one out today!

Roadies Student of the Month: Yancey Dahlberg


Yancey has been a Music Authority student since 2011.  She's taken voice, ukulele, guitar, and has performing in Spring and Fall Shows and attended Rock Camp.  To find out more about Yancey, check out her display in the Foyer of the Backroom.
Please follow Music Authority on Facebook; on Instagram @musicauthorityinc; and join the Music Authority Roadies Facebook group for informational articles and to keep up to date with the happenings at Music Authority.

Sign Up Today for Sleigh Ride

December 7, 2019
6:30pm
At Music Authority

Music Authority's holiday recital, Sleigh Ride, is filling up quickly!  If your student would like to be a part of this recital, sign up today.  (This recital is already half full!)
Not in Lessons at Music Authority? Sign Up Here!
Music Authority's Unveiled had a vampire good time at the Fright Festival on October 20.  This is Brighter than the Sun featuring Samantha Clark, Riley Stark, Connor Cady, Riley Jenkins, and Jaxon Elmore.
Click Here to see what events are coming up at Music Authority
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​Cumming, GA 30040

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